Friday, October 19, 2007

88DB at The Street House launch

Local labels hit the runway
By Mavis Ang

WHO needs porcelain-white Caucasian models at Singapore’s Fashion Week? Scale it down a little, put it in a chic bar, and top it off with Asian babes and you’ll be looking at something like The Street House at Martini Firm last October 18th.

88DB had the honour of sponsoring this unique affair organised by NBTD, who have been bringing Singaporean fashion brands and clubs together through fashion events like this.

At the official launch of The Street House, a fashion series featuring streetwear, pretty ladies strutted on top of the bar, converted to a runway, in shorts and fitted t-shirts made by Dotti, Iggi, SkinnyMunster, and DkrisS.

88DB would like to send our love to Kristal of DKrisS for customising a pair of 88DB shoes just for this event, and we have to say that we utterly adore it.

The best thing about the fashion show was that guys didn’t get the usual evil eye from gawking at the cute girls – because models crave the attention. By giving away prizes for games and having a shoe painting competition, NBTD did a great job, going the extra mile to make The Street House more than just a fashion event.

The October 18th event at the Martini Firm was only The Street House’s first series out of ten. It would continue for the subsequent weeks, featuring an array of local labels in ten different hot clubs. Watch this space for more NBTD event updates!

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